Global communication campaign
To position itself as a leader in the industry’s digital transformation by rejuvenating and modernizing the air cargo industry, putting it on the map to attract new talent.
Idea of the project
Design an international challenge bringing together the talents of tomorrow: create a unique, innovative and high-impact customized project.
To do this, we set up
A to Z project design: building an innovative, high-impact and far-reaching challenge. We mobilized every ounce of our expertise for this project. Branding strategy, public and press relations, marketing, creative production, media and social media, events: NextGen was supported by a global communication campaign.