Westjet Cargo

Visual identity

Wanted

To show WestJet Cargo as the creative company it is

Idea of the project

The creation of an ultra impactful visual universe

To do this, we set up

Without distorting WestJet’s original graphic charter, we designed a specific visual identity for the cargo division. The idea was to be extremely visual, to play on the creativity of the employees and the solutions offered to customers.

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