Agency

WestJet Cargo

Video “Coffee Cargo Daily Life” with Bharat Bhatia

Wanted

Increase engagement and showcase their team on social media.

Idea of the project

To create a series of short videos to spotlight individual team members, showing the human side of WestJet Cargo. Each video captures a different staff member in their daily work environment, sharing authentic moments that foster a closer connection with WestJet Cargo’s clients.

To do this, we set up

With the first installment of the series, we followed Bharat Bhatia in a behind-the-scenes style to emphasize the team’s dedication and personality, bringing a sense of approachability and warmth to our client’s brand.

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