La couverture
Visual identity
Wanted
To promote a new product launched by the company.
Idea of the project
Create a visual identity which shows La couverture as taking care of what is most important to consumers
To do this, we set up
- Digital, Press Relations, Visual Identity
For this product launch, we worked on the name and the whole visual identity: branding, visual universe, naming, website and launch on social networks and in the press.
