WestJet Cargo
Video “Coffee Cargo Daily Life” with Bharat Bhatia
Wanted
Increase engagement and showcase their team on social media.
Idea of the project
To create a series of short videos to spotlight individual team members, showing the human side of WestJet Cargo. Each video captures a different staff member in their daily work environment, sharing authentic moments that foster a closer connection with WestJet Cargo’s clients.
To do this, we set up
- Digital, Films & Videos
With the first installment of the series, we followed Bharat Bhatia in a behind-the-scenes style to emphasize the team’s dedication and personality, bringing a sense of approachability and warmth to our client’s brand.
